Giving audiences over 20 years of music, comedy and beach parties, Soul Beach Music Festival has hosted the best mix of a-list talent on the Aruba stage—keeping audiences coming back for more.
#SBMF social media started with a Facebook page & a “Twitter” handle.
When I met CEO Mark Adkins, we discussed advertising and social media activations that were options for his festival. Ten+ years later, we’ve:
Set up ad campaigns
Tested brand campaigns
Partnered with other brands on giveaways and sweepstakes
Secured influencer talent for onsite activations
Started and maintained SBMF IG and Tik Tok channel alongside other social channels.
Created all non promo creative assets for all channels.
